Watch a short video on how it's done and what you get
Watch a short video on how it's done and what you get
Management Strategy
3
months
The necessary time to draw conclusions about the profitability of Google Ads
Why 3?
1.Conclusions
They can only be drawn based on statistics, which accumulate slowly in Google
2.Adjustments
After drawing conclusions, adjustments need to be made, and statistics need to be accumulated again to analyze how the results have changed after the adjustments
Management Strategy
3
months
The necessary time to draw conclusions about the profitability of Google Ads
Why 3?
1.Conclusions
They can only be drawn based on statistics, which accumulate slowly in Google
2.Adjustments
After drawing conclusions, adjustments need to be made, and statistics need to be accumulated again to analyze how the results have changed after the adjustments
The main principle of management
Accumulation of statistics
Making adjustments
Accumulation of statistics
Making adjustments
0
1
months
2
months
3
months
4
months
START
Accumulation
Adjustment
Accumulation
Adjustment
Accumulation
Adjustment
Accumulation
The first 3 months of such work allow you to assess the prospects of this source for your product
Is it sometimes clear earlier?
Yes! If we come to any conclusions earlier, we will inform you
The main principle of management
Accumulation of statistics
Making adjustments
Accumulation of statistics
Making adjustments
0
1
month
2
month
START
Accumulation
Adjustment
Accumulation
The first 3 months of such work allow you to assess the prospects of this source for your product
- Is it sometimes clear earlier?
- Yes! If we come to any conclusions earlier, we will inform you
Strategy for Each Month
Strategy for Each Month
1
First Month Goals
Gather statistics on loaded keywords to eliminate unprofitable ones
Identify conversion offers, keywords
Observe user behavior on the website and provide recommendations for site improvement if necessary
1
First Month Goals
Gather statistics on loaded keywords to eliminate unprofitable ones
Identify conversion offers, keywords
Observe user behavior on the website and provide recommendations for site improvement if necessary
2
Second Month Goals
Gather statistics after the changes made in the first month, such as:
Disabling keywords that do not yield the desired results
Identifying directions
Determining keywords
Identifying website changes
Based on the collected statistics, make further adjustments
2
Second Month Goals
Gather statistics after the changes made in the first month, such as:
Disabling keywords that do not yield the desired results
Identifying directions
Determining keywords
Identifying website changes
Based on the collected statistics, make further adjustments
3
Third Month Goals
Gather statistics after the changes made in the second month
Draw conclusions about the profitability of the source
3
Third Month Goals
Gather statistics after the changes made in the second month
Draw conclusions about the profitability of the source
4
Fourth Month Goals
Continue accumulating statistics to:
Maintain
Improve results
Reduce the cost per click/lead
through the actions mentioned above
4
Fourth Month Goals
Continue accumulating statistics to:
Maintain and Improve results
Reduce the cost per click/lead
through the actions mentioned above
What's Includedin Google Ads Management
What's Includedin Google Ads Management
1
Daily
Daily monitoring of the spent advertising budget in advertising campaigns
Time: 2.5 hours/month
1
Daily
Daily monitoring of the spent advertising budget in advertising campaigns
Time: 2.5 hours/month
2
Weekly
Increasing/decreasing the number of ad impressions depending on: the spent advertising budget, results, priorities (3 times a week)
Disabling keywords that do not yield results or generate expensive clicks/leads/sales
Analytics of the results obtained for the week based on: cabinet statistics, analytics systems, data provide by you
Time: 7.5 hours/month
2
Weekly
Increasing/decreasing the number of ad impressions depending on:
the spent advertising budget
results
priorities
(3 times a week)
Disabling keywords that do not yield results or generate expensive clicks/leads/sales
Analytics of the results obtained for the week based on:
cabinet statistics
analytics system
data provided by you
Time: 7.5 hours/month
3
Monthly
Excluding non-performing or expensive platforms
(2 times a month)
Adding search queries that spend the budget, negative keywords
(2 times a month)
Stopping keywords that receive the "low impressions" status
(которые получают статус “мало показов”)
Rectifying reasons for rejected ads
Analyzing competitor ads, identifying your weaknesses against competitors, and strengthening your ads
Time: 5,5 hours/month
3
Monthly
Excluding non-performing or expensive platforms
(2 times a month)
Adding search queries
that spend the budget, negative keywords (2 times a month)
Stopping keywords
that receive the "low impressions" status
Rectifying reasons for rejected ads
Analyzing competitor ads, identifying your weaknesses against competitors, and strengthening your ads
Time: 5,5 hours/month
4
Project Management
Task completion monitoring
Project report
Addressing issues with Google support
Answering your questions in the chat
Planning and delegating tasks to team members
Time: 6 hours/month
4
Project Management
Task completion monitoring
Project report
Addressing issues with Google support
Answering your questions in the chat
Planning and delegating tasks to team members
Time: 6 hours/month
5
Communication
Included within
reasonable limits
Weekly meetings for 1-2 hours/daily reports
need to be discussed
Total:
21,5 hours
per month
If you have special requests, they are executed at a different rate, as described in "Additionally"
Total: from 8,8 € per hour
For the work of 3 qualified specialists
You receive a service package
that includes everything necessary for quality Google Ads management
Such low cost is due to:
Established work system
Optimized and tested processes on dozens of projects in different niches and countries
Total:
21,5 hours
per month
If you have special requests, they are executed at a different rate, as described in "Additionally"
Total: from € 8,8 per hour
For the work of 3 qualified specialists
You receive a service package
that includes everything necessary for quality Google Ads management
Such low cost is due to:
Established work system
Optimized and tested processes on dozens of projects in different niches and countries
Three specialists are working on your project:
Head of Traffic Department
Team Lead
Traffic Manager
Three specialists are working on your project:
Head of Traffic Department
Team Lead
Traffic Manager
The cost includes the execution of the above list of services, anything not included in the cost is discussed and paid for separately
The cost includes the execution of the above list of services, anything not included in the cost is discussed and paid for separately
Additionally
based on your wishes and needs
Additionally
based on your wishes and needs
1
Management of additional product categories
Cost:
from 30€ per month / 1 additional category
TOP 3
categories
Included in the basic package for managing products from your assortment
A category consists of several products, united by common characteristics
For example, for a furniture factory, these could be: wardrobes, kitchens, soft furniture
1
Management of additional product categories
Cost:
from 30€ per month / 1 additional category
TOP 3
categories
Included in the basic package for managing products from your assortment
A category consists of several products, united by common characteristics
For example, for a furniture factory, these could be: wardrobes, kitchens, soft furniture
2
Surcharge for a budget exceeding 1000 euros
Cost: from 190€+ 5% of the budget
Example with a budget of 2000€:
service cost =
190 + (2000*5%) = 290€
2
Surcharge for a budget exceeding 1000 euros
Cost from
от 190€+5%
of the budget
Example with a budget of 2000€:
service cost =
190 + (2000*5%) = 290€
3
Additional services, if necessary
Monitoring the balance and reminders to replenish the budget
Adjustment of old ads if prices, advantages, etc., have changed
Adding new keywords and ads
Campaign optimization for Google innovations
Сost: from 20€/hour
3
Additional services, if necessary
Monitoring the balance and reminders to replenish the budget
Adjustment of old ads if prices, advantages, etc., have changed
Adding new keywords and ads
Campaign optimization for Google innovations
Сost: from 20€/hour
Would you like to increase sales?
Leave a request and our manager will offer a step-by-step plan to increase sales in your niche
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